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AI & Automation for Gyms & Wellness Studios

AI agents for fitness businesses.
Every trial enquiry followed up. Instantly.

This is for you if…
Trial enquiries come in but half never convert — they don't hear from you fast enough and sign up at the gym down the road
Members cancel or go quiet and no one follows up until their membership has already lapsed for weeks
You're running classes, PT sessions, and programs but existing members don't know about them until it's too late to book
You want a full member base and a growing recurring revenue — without a sales team or a dedicated admin chasing everyone manually

We build AI systems that respond to every new member enquiry in under 90 seconds, convert trial sign-ups into paying memberships through automated follow-up sequences, and re-engage lapsed members before they're gone for good — so your facility grows its recurring revenue without adding headcount.

3-minute assessment · See if you qualify · Free strategy call if you do
<90sEnquiry response
time (avg)
3.4×More trial-to-member
conversions
+58%Member retention
rate
Built for studios like yours CrossFit & Functional Yoga & Pilates Personal Training Boxing & Martial Arts Gym & Fitness Centres Swim Schools Massage & Day Spa Nutrition Coaching
The real cost of slow systems01 / 06

Your trial lead just joined
the studio that texted them
within the hour.

Fitness is one of the highest-intent, lowest-patience industries. Someone enquiring about a gym membership or a free trial class is motivated in that moment — and that motivation fades fast. By tomorrow they've talked themselves out of it or signed up somewhere else. The studio that replies first, follows up consistently, and makes joining feel effortless wins the member. The one that relies on staff to chase enquiries manually loses them — quietly, every week. That gap costs the average fitness or wellness business $84,000 a year in lost recurring revenue.

Trial enquiries go cold before anyone converts them

Someone fills out your free trial form on a Tuesday night. Your staff see it Wednesday morning. By then the person has already attended a rival studio's intro class, loved it, and signed up. The window to convert a fitness enquiry is narrow — often under 24 hours. Without an AI that responds instantly and follows up automatically, most of your trial leads are lost before a human ever makes contact.

Members go quiet and no one notices until they've cancelled

A member who was coming 4 times a week drops to once, then goes silent. No one reaches out. Six weeks later they cancel their membership via the app. The re-engagement window was wide open — a single personalised check-in message at the point they started dropping off would have recovered most of them. Without automated attendance monitoring and re-engagement triggers, churn compounds invisibly every month.

Existing members don't upgrade or add services they'd actually want

A member who's been coming to group classes for six months would probably love to add PT sessions — they just haven't been told. A yoga student would likely book a massage or a nutrition consult if someone mentioned it at the right moment. Most fitness businesses have multiple revenue streams but no systematic way to surface them to members at the right time. The result is single-product members who churn, instead of multi-service members who stay for years.

January sign-ups cancel by March because no one supported the habit

The new year surge fills your books in January. By March, 40–60% of those new members have stopped coming — not because they don't want to be there, but because the habit wasn't reinforced in the critical first 60 days. A structured onboarding sequence that checks in after the first session, celebrates milestones, and makes members feel part of a community dramatically reduces early churn. Without it, you fill the bucket in January and watch it empty by Easter.

What slow systems cost your businessCalculating…
Trial leads that went cold and joined a competitor
−$0/yr
Members who churned because no one re-engaged them
−$0/yr
Upgrade and upsell revenue never offered to existing members
−$0/yr
January sign-ups lost by March from no onboarding support
−$0/yr
Admin hours managing follow-up and bookings manually
−$0/yr
Annual cost of doing nothing
−$0
3-minute assessment · Free strategy call if you qualify
What we build02 / 06

Four systems that
change everything.

Every Supersonic engagement starts with your business's biggest bottleneck — not a generic tech stack. We scope, build, and guarantee the outcome. The first system is live within 72 hours of onboarding.

Before Supersonic
Trial enquiry lands at 8pm — staff see it next morning, lead has already joined a competitor
Member goes quiet — no one notices until they cancel, re-engagement window gone
January sign-ups fall off by March because no onboarding sequence reinforces the habit
Members on basic memberships never told about PT, classes, or wellness add-ons
Happy member leaves — no review requested, no referral ask, opportunity gone
Lapsed member from 6 months ago never contacted — they'd probably come back if asked
After Supersonic
Every trial enquiry answered in under 90 seconds — booked into an intro session automatically
Attendance drop detected automatically — re-engagement message sent before churn happens
New member onboarding sequence runs for 60 days — habit reinforced, churn reduced
Upgrade prompts fire at the right moment — members move from casual to committed
Google review request fires automatically after milestone moments
Win-back sequence reactivates lapsed members — many return within the first 30 days
Hey, I'm interested in joining and was wondering what your membership options are. Particularly keen on the group classes
Hey! Great timing — we just got your message. Are you looking for unlimited classes, or something more flexible to start?
Probably flexible to start, I'm new to this and want to see how I go first
Totally makes sense. We have a free intro class so you can see what it's like before committing to anything. What days work best for you?
Weekday mornings are best, I'm free most days before 9am
Perfect. We have a 6:30am class Thursday with spots available. Want me to grab you one?
< 90s
01
AI Enquiry Response & Trial Conversion

Every new member enquiry — from your website, Instagram, Google, or a referral — gets an instant reply via text in under 90 seconds. The AI qualifies goals, availability, and budget, then books them into a free intro class or trial session directly. Post-trial, an automated conversion sequence follows up at 24 hours, 3 days, and 7 days — addressing objections, answering questions, and making joining effortless. Studios using this system typically see 3.4× more trial-to-member conversions without a single additional sales conversation from staff.

Member retention sequence — new sign-up
Day 1 after first session
"Great to have you in today! How did you find your first session? Let us know if you have any questions about the program."
Day 14 — attendance drop detected
"Haven't seen you in a little while — everything okay? If you've hit a wall or need a different schedule, we can help sort something out."
Day 30 — milestone check-in
"One month in — that's a big deal. A lot of people don't make it this far. How are you tracking with your goals?"
+58% member retention rate
02
Member Retention & Re-Engagement Engine

New members get a 60-day onboarding sequence that builds habit, celebrates milestones, and makes them feel like part of the community — dramatically reducing the early-churn window. Existing members who start dropping off trigger an automatic re-engagement message before they fully go quiet. Lapsed members from the past 6–12 months receive a win-back sequence with a time-sensitive return offer. Businesses running this full retention stack typically retain 58% more members year-on-year than those relying on staff to manually notice and chase drop-offs.

Upgrade sequence — casual member · 6 weeks in
6 weeks membership
"You've been in 18 times this month — you're getting serious. Have you thought about adding a PT session to really accelerate your results?"
8 weeks
"Our nutrition coach has a couple of spots open this month — a lot of our members pair it with training and see results much faster. Want an intro?"
Renewal window
"Your membership is coming up for renewal — we have an annual option that saves you 2 months. Want me to lock it in?"
+47% member lifetime value
03
Upgrade & Lifetime Value Engine

Every member's engagement data triggers upgrade prompts at the right moment — when attendance patterns show they're committed enough to invest more. High-frequency members are introduced to PT sessions, nutrition coaching, and premium programs. Renewal windows trigger annual plan offers. Casual members hitting attendance milestones get targeted upgrade messages. Members who add a second service stay significantly longer and spend significantly more. Studios running this system see 47% higher average member lifetime value within 6 months of going live.

Your Fitness Studio
4.9
5 ★
197
4 ★
14
3 ★
2
2 ★
1
1 ★
0
5.1× more reviews in 60 days
04
Review Generation & Reputation Engine

After milestone moments — 30-day streak, goal achieved, first PT session complete, membership anniversary — your system sends a personalised Google review request when motivation and satisfaction peak. Fitness members who've just hit a personal goal are among the most enthusiastic reviewers anywhere. Those reviews build your Google Maps ranking, drive organic new enquiries, and create the social proof that converts fence-sitters into trial bookings. Most studios go from 18 reviews to 180+ within three months of going live.

AI in action03 / 06

Every enquiry. Instant reply.
Your front desk is closed.

Watch how your AI handles a new enquiry from someone in Surry Hills who's finally motivated to get back into training — qualifying their goals, schedule, and what they're after, then booking them straight into a free intro class. All while your team is teaching classes. This runs automatically from your website, Instagram, or wherever the enquiry lands.

Average time from enquiry to first AI reply < 90 sec
Member retention rate after onboarding sequences +58%
Enquiries handled without staff involvement 24 / 7
Avg. increase in trial-to-member conversions +3.4×
Jordan · Surge Fitness
online now
Membership Team
22
Enquiries today
19
Booked
0
Missed
Fitness & wellness results04 / 06

What happens when
studios go Supersonic.

3.4×
More trial-to-member conversions after AI enquiry response went live
CrossFit studio · 280 members · Month 1
+58%
Improvement in member retention after onboarding and re-engagement sequences
Yoga & pilates studio · 12-month retention campaign
+47%
Higher average member lifetime value after upgrade sequences launched
Functional fitness gym · 6-month upgrade sequence
$0
Extra sales or admin staff needed to manage 3.4× more enquiries and conversions
Busy suburban studio · Full AI stack · Ongoing
CrossFit & Functional Fitness
280-member studio · Surry Hills
AI converts after-hours trial enquiries instantly — 3.4× more new members in month one without a single sales call from staff

Before: trial enquiries sat overnight. Most people had either lost motivation or joined a competitor before staff called back the next morning. After: AI responds in under 90 seconds, books the intro class, and follows up post-trial automatically. In the first 30 days, trial-to-member conversions increased 3.4× — with 26 of the 31 new members that month booking after 6pm when the studio was closed.

+$19K
Extra monthly
recurring revenue
Yoga & Pilates
160-member studio · inner city
Win-back sequence reactivated 44 lapsed members in 30 days — members who had been gone for 3 to 9 months

A win-back sequence sent to 180 members who had lapsed in the past 12 months offered a 2-week return pass with no strings attached. 44 members reactivated. 31 of those converted to paid memberships within 60 days. Average membership value: $89/month. Total recovered recurring revenue: $2,759/month — from a single automated campaign that cost nothing to run and required zero staff time.

44
Lapsed members
reactivated · 30 days
Functional Fitness & PT
Multi-service gym · growing
Upgrade sequence moved 61 group class members onto PT packages within 90 days — average member spend up 47%

An upgrade sequence targeting members who'd attended 20+ group classes in 60 days introduced PT sessions and nutrition coaching at the moment engagement was highest. 61 members added at least one upgrade within 90 days. Average additional monthly spend: $180. Total new recurring revenue from existing members: $10,980/month. The gym had been offering PT and nutrition for two years — this was the first time the offer had been systematically made at the right moment.

61
Members upgraded
within 90 days
Why Supersonic05 / 06

Not a software tool.
A team that builds for fitness businesses.

Generic AI tools aren't built for gyms and studios. They don't understand the narrow conversion window for a trial lead, why a member who skips two weeks is at genuine churn risk, or how to frame an upgrade message so it feels like a coach looking out for you rather than a sales pitch. We do — because we've built specifically for fitness and wellness businesses.

Your first system is live in 72 hours

Not a prototype. Not a demo. A working AI agent handling real enquiries in your real business — within 72 hours of onboarding. You see results before your second invoice.

Built around fitness — not adapted from SaaS

We understand trial conversion windows, attendance-based churn triggers, membership upgrade timing, and why the first 60 days of a new member's journey determines whether they stay for a year. Scripts and logic are built for how fitness businesses actually grow.

Everything runs inside Supersonic's system

No third-party automation tools, no patchwork integrations. Your entire member pipeline runs inside a purpose-built system we own and control — which means faster builds, tighter reliability, and zero platform risk for your business.

No lock-in. Built to prove its value.

Month-to-month, cancel any time. We don't lock you in — we earn your business every month. Your dedicated CRM tracks every lead, every conversion, and every dollar recovered so you always see exactly what you're getting.

SOC II Type 2 certified. Enterprise-grade security.

Our systems are SOC II Type 2 certified and built to meet enterprise security standards. Your member data is handled exclusively within our certified infrastructure — never stored in third-party tools or shared platforms. Full data processing agreements available on request.

AI that stays on task — no matter what members say

Our agents are built with strict conversation guardrails. They won't be derailed by off-topic questions or anything outside their defined role. Every response is scoped to enquiry handling, booking, and member follow-up — so your AI never says something it shouldn't.

We guarantee the results in writing

If the agreed performance metric isn't hit within 90 days, we keep working at no charge. No agency that lacks confidence in their work for fitness businesses can afford to make that offer.

Fitness studio — AI running live across 3 workflows
Enquiry received
Alex T. · group classes · Surry Hills · mornings · first time
✓ Done
AI qualified & intro class booked
68s response · Thu 6:30am · confirmation sent · onboarding sequence started
✓ Done
Re-engagement: Taylor — 14-day drop
Attendance slipped · check-in message sent
↻ Running
Upgrade: Morgan — 6-week trigger
20+ sessions this month · PT upgrade prompt sent
↻ Running
Review request: Casey — 30-day milestone
One month in · review link queued
Queued
Agent log — live
06:48:22Enquiry: Alex T. · group classes · Surry Hills · mornings
06:49:30AI reply sent — 68 seconds after form submit
06:57:14Intro class booked · Thu 6:30am · onboarding sequence started
09:11:05Re-engagement → Taylor · 14-day drop · check-in sent
10:34:48Upgrade → Morgan · 6-week trigger · PT prompt sent
11:52:0922 enquiries today · 19 booked · 0 missed · 3 post-trial follow-ups sent
Our guarantee
🛡 Risk Reversal

3.4× your trial-to-member
conversions in 90 days —
or we work free.

We stake our fee on your results. If the systems we build don't deliver the agreed improvement in member conversions within 90 days, we keep working at no charge until they do. No asterisks. No fine print.

This is a guarantee no agency that lacks confidence in their work for fitness businesses can afford to make. We make it because our systems — built specifically for gyms and studios — work. Every time.

The Supersonic Guarantee — Fitness Edition

"We will 3.4× your trial-to-member conversions within 90 days — or we keep building until we do, at no additional charge."

Measurable benchmark (trial conversions) agreed before we start
First AI system live within 72 hours of onboarding
Weekly reporting so you always know what's happening
Free continuation if the target isn't met by day 90
Cancel any time — no lock-in, no penalties
From gyms & studios

Studios that stopped
losing members to a slow reply.

4.9 / 5.0 — verified service business engagements

"We were getting 15–20 trial enquiries a week and converting maybe a third of them. The rest just went cold before we got to them. Now the AI responds instantly and books them in automatically. Our conversion rate has more than tripled and our staff don't chase a single lead."

Jake Thornton
Owner · Surge CrossFit Surry Hills

"The win-back campaign was the one I didn't expect to work so well. We had 180 lapsed members we'd basically written off. 44 came back. 31 of those are still active members paying full price. That's nearly $3,000 a month in recovered revenue from a single automated sequence."

Mia Nguyen
Studio Director · Flow Yoga & Pilates

"January used to be our best month and March our worst. New members would sign up and quietly disappear. The onboarding sequence has completely changed that — members feel supported in those first few weeks and they stick around. Our 90-day retention is up nearly 60% year on year."

Sam Reeves
Head Coach · Apex Functional Fitness

"The upgrade sequence was incredible. We'd been offering PT and nutrition coaching for two years and barely anyone on a group membership ever added them. In 90 days, 61 members upgraded. Average extra spend was $180 a month each. That's nearly $11K in new monthly recurring revenue from members already in the building — without a single sales pitch from any of my coaches."

Chris MorganOwner · Eastside Strength & Conditioning
4.9★
Average rating
service business clients
Questions from studios

The questions every
studio asks us.

We've heard every objection. Here's exactly what we say — no vague answers, no redirects.

How fast will I see results?

Your AI enquiry system is live within 72 hours of onboarding. Most studios see the first converted trial bookings within 48 hours of going live — typically from after-hours enquiries that would previously have gone cold overnight.

Does it work with our booking software?

Yes — we integrate with Mindbody, Glofox, TeamUp, Pike13, and other major fitness management platforms. Trial bookings and member data flow directly into your existing system. Your team sees everything in the tools they already use — nothing extra to manage.

Will it feel impersonal to our members?

No — every message is written to sound like it's coming from your team, using your tone and referencing real details about the member. Most members assume they're talking to a staff member. The AI's job is to make people feel seen and supported — not like they've hit a chatbot. We write every script specifically for your studio voice.

What if someone asks something the AI can't answer?

Our agents are built with strict guardrails — they stay within their defined scope and hand off gracefully when something needs a human. If a question falls outside what the AI handles, it tells the member a team member will follow up and flags it for your staff immediately. No dead ends, no awkward non-answers.

What does it actually cost?

Supersonic is $4,000/month. That covers your full member enquiry, retention, and follow-up system, built and managed for your studio. Most businesses recover the investment from additional member conversions and retained memberships in the first month. We'll confirm everything on your strategy call.

Can it handle multiple locations or brands?

Yes — we build separate systems per location with unified reporting so you can see performance across the group. Each location gets its own tailored scripts, booking flows, and member sequences. Multi-location operators typically see the strongest ROI because the leverage across a larger member base is significantly higher.

Book your free strategy call06 / 06

Take the quiz.
Get a free plan for your studio.

The 3-minute AI Readiness Quiz tells us exactly where your studio is losing members and revenue — and what to automate first. Qualified businesses get a free 30-minute strategy call where we map the exact system we'd build.

Quiz takes 3 minutes — your score is instant
Qualified studios get a free 30-min strategy call
We'll map exactly what to build first and the ROI
First system live within 72 hours of onboarding
No commitment — your spot is held, not charged
⚠ Q1 2026 is almost full. Registration is open to qualified studios only — we cap new fitness clients each quarter. Complete the quiz to check if you qualify and secure your spot.
Assessment required · 3 minutes
Take the AI Readiness Quiz to check your studio
16 questions about how you run your business today. Your score tells us where you're losing members — and what to fix first. Qualified studios get a free strategy call.
🔒 Free · No commitment · Results in 3 minutes